Keheala Saves Money with BFX

Keheala delivers disease management tools and behavior-modifying messages across a digital platform to improve health outcomes for patients.

The multinational digital health company aims to end the scourge of drug non-compliance – responsible for millions of deaths and billions of wasted dollars – by connecting patients with the community support and motivation that they need to get well. Keheala also provide healthcare agencies with remote-monitoring and analytics to combat epidemics in resource constrained environments.

Expanding Operations in Africa
Keheala recently implemented a pilot program with local partners in Kenya. Moving operations to a new region of the world, Keheala needed to hire local staff and determine a cost-effective way to process payroll quickly. However, due to the nature of the business, many staff members did not have dedicated bank accounts or required frequent, micro-payouts.

Specifically, the growing company needed to:

  1. instantly make bulk payments to staff and clinical supporters via bank and mobile money from the US,
  2. keep financial expenses down to focus on the pilot’s operations and success.

Partnering with BFX
For Keheala, it was very important to send a single payment for all of their transactions. However, their number one concern was cost. In 2015, Keheala started using BFX to pay employees in Kenya.

Founder & CEO Jon Rathauser looked at several alternative solutions before choosing BFX. He says “being in the early stages of operation in Kenya, Keheala’s payroll needs are dynamic. BFX has demonstrated flexibility by adjusting with the speed of changes on the ground” In addition, Jon stated that “BFX beat the pricing of every other competitor.” The company is saving between 3-4% on every transaction.

Speed and reliability are also important to Keheala given the nature of their healthcare business. “Transactions are quick, so we do not have to worry about currency fluctuations.”

Rathauser adds, “BFX definitely demonstrates their commitment. The way that the team is responsive to Keheala sets them apart. The team finds a way to make us happy. It’s the right partner and I value that.”

Looking ahead, Keheala plans to further expand their Digital Health platform in Africa, integrating with BFX as their go-to payment solution.

About The Author

  • Zahra Waliji is the Content Manager at AZA, a provider of foreign exchange and international money transfer solutions. She specializes in marketing strategy, content creation and branding.

About The Author

Zahra Waliji

Zahra Waliji

Zahra Waliji is the Content Manager at AZA, a provider of foreign exchange and international money transfer solutions. She specializes in marketing strategy, content creation and branding.